Evaluation of the KAIA-PAY Application Using Nielsen’s Usability Model
Keywords:
Usability, Model Usability Nielsen, UC Browser, SmartPLS4Abstract
Web browser applications such as KAIA-PAY have become a major requirement in the digital era for credit agent users. KAIA-PAY facilitates users in serving credit purchases and getting information easily. Although many users were satisfied with the app's performance, some users also expressed their dissatisfaction. Therefore, this study aims to evaluate usability using the Nielsen Usability Model in the KAIA-PAY application to assess user satisfaction and identify existing usability problems. Evaluation includes aspects of ease of learning (learnability), efficiency (efficiency), user's ability to remember (memorability), error rate (errors), user satisfaction (satisfaction), usability (usability), conformity to specifications (Conformity to Specification), and Responsiveness (Responsiveness). The collected data was analyzed using the Smart PLS 4 application to understand the level of usability of the KAIA-PAY application and the factors that influence it. The results of the study found that KAIA-PAY was significantly influenced by the Learnability and Satisfaction variables.
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