PUSPASARI, R. D. Analisis Strategi Promotion Mix (Advertising, sales promotion, personal selling, Public Relation) Pada Usaha Kecil Menengah (UKM) “Batagor Sarasa Bandung”. SINTESA, [S. l.], v. 13, n. 1, p. 49–58, 2022. Disponível em: https://ejournal.unsap.ac.id/index.php/sintesa/article/view/219. Acesso em: 13 may. 2026.